Search O ptimization-Bringing Your Blog on First in Google Search Results
Why it is Necessary to Be on First Page of Google Search Results?
A rough estimate shows that above 80% of the traffic for a
particular search goes to the first and top three blogs or websites
which dominate the SERPs.
So if you succeed to get the first, second or third position for some
posts in SERPs, then it ensures that your blog receives a decent organic
traffic. Only first three positions aren’t necessary always, your
position anywhere on the first page or even among the top results on
second page can send a good number of visitors to your blog. But the
question is, how to be among the top results in Google search? The
following tips will help you.
Make Visitors Love Your Content
Once it was easy to rank any blog or website among the top results
by building only a few backlinks and by applying some tricky techniques
including keyword stuffing etc., but now everything has changed. You can
get good ranking in SERPs only if your content delivers value to your
visitors. Search engines, particularly Google, measures this by the
behavior of visitors towards your blog. If your blog contains quality
and useful content, the visitors will surely stay long on your blog, if
they don’t find what they need, they surely escape from the entrance.
This really matters. If your blog has increased bounce rate, then it
sucks, and if it has low bounce rate, then your rankings boost. Learn, how to reduce bounce rate on your blog.
Read:Search Engine Optimization Tips For Bloggers 2013
Write Well and Naturally
Most bloggers over-optimize their blogs for that they are punished.
They think that a high keyword density and other techniques will earn
the top ranking for their blogs, but the reality is not the same.
Several blogs are punished for doing this. If you are also practicing
tricky techniques to get the first position in SERPs, then stop it now
and start writing naturally. In addition, also make it sure that your
writing is free of grammatical and structural errors.
Read: 7 Basic On Page SEO Tips For Blogspot Blogs
Do Guest Blogging on Authority Blogs
Backlinks are still alive and there is no any better practice than guest blogging to build safe and quality backlinks. If you do guest blogging on authority blogs,
then it really helps you in boosting ranking of your blog. When you
guest blog on other blogs, it benefits you in two ways. First, you get
quality and authority backlinks which boost ranking of your blog and
second, blogging community recognizes you. On authority and successful
blogs, a huge crowd gathers daily and if you succeed to introduce you as
an enthusiastic blogger, then other bloggers and common readers surely
visit you. So you receive traffic also which indicates that you have an
authority blog and search engines rank your content better.
Read:SEO Friendly Super SEO Blogger Template
Focus Long-tailed Keywords
If the particular keywords for your upcoming post are much
competitive, then use long-tailed keywords. This will greatly help you
in dominating the ranking competition. For example you were writing a
post on “Importance of Blogging” and noticed that this keyword is
competitive and you can’t beat your competitors. In such a situation, a
long-tailed keyword combination like “importance of blogging in 2013″
can achieve good ranking. So always use long-tailed keywords if the
topic of your post is highly competitive.
Avoid Duplication
One of the biggest mistakes bloggers commit is the duplication of
content and post topics. It is not always necessary that only the duplicate content will drop your ranking.
If you write multiple posts on same topic using similar keywords, it
creates a competition among your own posts and they can’t compete other
blogs and as a result they can’t rank well. So make it sure that your
content is not competing internally.
Read: 6 Tips To Increase Blog Traffic
Build a Few Highly Relevant Links to Each Post
After publishing your post, try to build one or two authority and
highly relevant do-follow backlinks to your blog post. You can do it by
submitting a guest post or through any other source. If you succeed to
build them, then your top ranking in Google search results is almost
guaranteed.
So these were some practical tips for getting a high position in
SERPs. I hope that you will find them useful. If you have any other
suggestion, which you found as working for you, then don’t forget to
share with us below by leaving a comment. Thank you!
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